"All words are symbols that represent unspeakable realities. Which is also why words are magical." (Donald Miller tweet)

Wednesday, December 17, 2008

watching for heroes

So, apparently the PM used the word "depression" in the last day or two. As in - "no, we are not heading towards another depression". Which translates into the headline - "PM TALKS ABOUT DEPRESSION!"

Cue the mass panic.

Note to Self: Don't talk, ever, if you happen to be the PM.

So - the economy is struggling. Things are a little tough. (Not impossibly horrendous.) Things may get worse in the next year.

Here's what I'm going to do. I'm watching for heroes.

Heroes need a challenge, a crisis, some way to be helpful. They disappear in good times - no one needs them. But in tough times - there's all kinds of space for everyday people to become heroes. Heroes (not be confused with Oreos) are going to start popping up all over the place, you'll see.

And me? Well, someone always profits in tough times. I intend to be that person, and here's how I'm going to do it.

Heroes in this day and age can't go it alone. They need capes, masks, secret identities. Someone has to put the light bulbs into their signal beacons. Every Batman needs his Albert. So I'm starting Albert, Inc., your Hero Support Network.

Need some help finding your unique space? Our Legal experts can copyright your character, reserving the rights to all of your movie and action figure possibilities. Cape looking a little frayed? Our new fabrics are a special blend of laser-stitched cotton balls and fire-proof leaves. Technology outdated? Our IT department can bring you up to holographic, next-generation snuff faster than the speed of light.

You get all the fun and all the credit, for a reasonable fee, of course.

If this is you - just shine the Running Pastor beacon into the night sky. We'll be there.

OAC. While supplies last. Not all products available at all locations. Capes may cause choking in rare situations. See dealer for details.